Research shows Pride Cup cuts down homophobic language in sport

New research analysing the effective of Pride Cups in sporting codes has found that it significantly reduces the amount of homophobic language being used, but researchers have also found anti-LGBTI attitudes remain prevalent in community sport.

Individuals at nearly half of Australian sporting clubs involved in a new Monash University and VicHealth study still believe that homosexuality is wrong or unnatural. The researchers behind the study say These views are insensitive, do not belong in community sport and must change.

The Evaluating LGBTI+ Inclusion within Sport and the Pride Cup Initiative released this week show the LGBTI+ community still experiences a range of social barriers to participating in community sport and physical activity across Australia, including being subjected to continued homophobic slurs and behaviour from players and coaches.

With support from VicHealth, researchers at Monash University evaluated Pride Cup programs and resources to understand further approaches to the inclusion of LGBTI+ players within sport, and the negative experiences within sporting clubs and communities towards LGBTI+ athletes.

The report shows participants from clubs participating in a Pride Cup were less likely to use discriminatory language than those from community clubs, and have a positive influence on providing supportive sporting environments for LGBTI+ players. The research was collated by Associate Professor Ruth Jeanes, Dr Karen Lambert and Dr Justen O’Connor (Faculty of Education), and Nadia Bevan and Erik Denison (Faculty of Arts).

Key findings from the study included:

  • Just 51 per cent of all clubs surveyed strongly disagreed that homosexuality was wrong or unnatural.
  • Only 11 per cent of men from Pride Cup clubs reported their coach had used homophobic language in the two weeks prior to the survey, compared to 30 per cent of non-Pride Cup clubs.
  • About 38 per cent of Pride Cup players witnessed their teammates use homophobic language, compared to 73 per cent of players at non-Pride Cup clubs.
  • More than half of men from non-Pride Cup clubs were the target of homophobic slurs in the past year.
  • Pride Cup provided a space for clubs and communities to address discrimination and homophobic language.

Additional results showed nearly half of players heard sexist language used within their sporting clubs, and about one-in-five men thought it was acceptable to make jokes about LGBTI+ people and women if they weren’t present in the room at the time.

Associate Professor Ruth Jeanes said the research had sown sporting clubs were trying to make better connections with their local communites, and this lead to other positive outcomes.

“Our research showed that Pride Cups significantly increased the sporting clubs’ opportunities to make connections with the local LGBTI+ community. It also facilitated larger crowds at games, more sponsorship and grant opportunities to support clubs, and improved relationships with local government bodies,” Associate Professor Jeanes said.

“Pride Cup clubs had members with significantly higher levels of empathy towards the experiences of LGBTI+ people in sport. But, work still needs to be done in order to eradicate homophobic language, which is disguised as ‘banter’, on the sporting field, as well as provide educational opportunities to help players, coaches and officials change club culture.”

Pride Cup began as a powerful gesture of mateship in country football when the Yarra Glen Football Netball Club supported teammate Jason Ball coming out as gay in 2012. Since then, Pride Cup has grown into a national organisation dedicated to promoting LGBTI+ inclusion in sport, and challenges homophobic behaviours through the delivery of educational materials and community outreach initiatives.

VicHealth has been supporting Pride Cup for the past three years. VicHealth CEO Dr Sandro Demaio said this evaluation shows how hosting a Pride Cup helps sports clubs support LGBTI+ players, but there is still a lot of work to be done.

“VicHealth is immensely proud of its three-year history with Pride Cup, and this evaluation shows how it helps create supportive sporting environments for LGBTI+ players across Victoria,” Dr Demaio said.

“But it’s very concerning that homophobic and sexist language is common and deemed as acceptable at many clubs. We must stamp out this behaviour by continuing to educate and create empathy among players and the broader community. We want everyone to feel comfortable participating in sport, regardless of their sexuality or gender.”

Researchers conducted surveys and interviews with more than 500 players, coaches and officials at both Pride Cup and non-Pride Cup participating clubs across the sports of Australian Rules Football, netball, hockey and roller derby.

Despite suggesting the Pride Cup has played an important role in raising awareness within community clubs of LGBTI+ inclusion in sport, this has not yet led to an increase in LGBTI+ membership or openness about sexuality.

“Currently there is a minority of lesbian club members, while gay men and transgender participants are almost non-existent across community sports clubs,” researcher Erik Denison said.

“Although holding Pride Cups may have moderated exclusionary language, this language remains common at all clubs and it is harmful to LGBTI+ people. Direct and clear education is needed at all clubs around why this language needs to stop and how it makes LGBTI+ people feel unwelcome and unsafe.”

Find out more about Pride Cup here, and read the report in detail.

Looking for an LGBTI sporting club? Check out our community listings.

Source: Media Release


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