Check out William Crighton’s drag filled new video for ‘This Is Magic’

Indie artist William Crighton has a stellar video for his new tune This is Magic, one that juxtaposes inner city drag culture against a backdrop of rural Australia.

Shot in Bellbird NSW, the music video paints a vivid picture of regional Australia complete with prawn cocktails, cabanossi and cheese, the classic Holden ute, local bowlo, ride-on mower and more, and is reminiscent of iconic 90’s films like Priscilla Queen Of The Desert and The Castle.

“But above all it’s a love story”, Crighton said of the song and it’s video clip.

Starring fabulous Melbourne-based drag queen Viktoria Bitter, the clip also features a raft of William’s closest friends and family. It was directed by William, his wife Julieanne Crighton, Andrew Johnston and Aaron Lyon.

“This was a real fun video to make. Lots of mates and family plus a few innocent bystanders. 2020 has reorganised our priorities but you still don’t have to go far to find a bit of magic!” Crighton said.

Since the release of his 2016 self-titled debut, William Crighton has finding a lot of fans with his song writing. His second album Empire, released in 2018, also garnered lots of acclaim. HIs third studio album is scheduled to be released in 2021.

Check out the clip. 

OIP Staff

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